Complete Design System Pipeline
Built a complete design system pipeline solo in weeks. Canonical source, Figma sync, codegen, and an on-device catalog, all powering the Q2 2026 homeowner app redesign.
Steven Parisi
AI × UX that moves fast, thinks deep, and raises the bar. Principal Product Designer at DAT Freight & Analytics, designing for freight brokers and carriers while bringing AI tools and processes into how the design team works. Over a decade of prior work across SaaS, enterprise, and consumer products, plus teaching, mentorship, and side projects in the margins.
Inventory AI
Decision support tool for Hilton Grand Vacations that shifts inventory allocation from intuition to data-driven judgment. Stakeholder modeling projected $6.9M+ in annualized value.
Fairway Design System
A comprehensive design system for a golf operations platform, unifying web and mobile through scalable tokens, responsive components, and dark-mode support.
Ibotta App 7.0
Led the App 7.0 information-architecture redesign, combining design sprints and iterative A/B testing to balance personalization with content discoverability.
Onboarding That Works
Multiple onboarding strategies tested through A/B experiments and research, balancing education, personalization, and intuitive UX to maximize engagement and retention.
Fitmate
Three-month contract engagement redesigning the iOS, Android, and responsive web experiences for a weight-loss app. Post-redesign retention lifted 23.4%.
Lead Delivery for Rocket Pro
Scalable lead-delivery feature for Rocket Mortgage's Rocket Pro platform that automated a manual pilot process and drove significant loan-application growth across iOS, Android, and web.
Motion Graphics and Motion UI
A collection of Lottie-friendly SVG animations and motion UI built in After Effects, spanning Ibotta product moments, client explainer video, and branded animations.
Identity Design
Brand and identity work for three small studios and hospitality spaces. Marks, systems, and print collateral carrying across digital and physical surfaces.